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The LC Insider is happy to announce that renowned jewellery designer Mimi So will be in town from March 06 to March 09 to showcase her latest collection! Recognised today in both the fine jewellery and fashion worlds, Mimi So is the go-to name for luxury jewellery that is both modern and feminine. The dynamic collections reflect her individuality as a modern woman inspired by culture, art, and a love for fashion. Her play with clean graphic, geometric shapes, and bold lines highlighted the beauty of simplicity that exudes a feminine charm. Loved by countless chic celebrities including Reese Witherspoon, Cameron Diaz, Courtney Cox, and Anne Hathaway, to name a few, Mimi’s design is wearable with a sense of style.

 

Mimi So is exclusively available at Lane Crawford ifc mall, Lane Crawford Pacific Place, and Lane Crawford Canton Road.

 

For high resolution images, press interview arrangements, and press loan, please contact the PR team.


About Mimi So

Coming from a third generation of jewellers, family values run deep in the veins, it was no surprise that shortly after graduating from the acclaimed Parsons School of Design, Mimi So decided to open her own boutique in the heart of the diamond district on 47th Street and Fifth Avenue in New York. Her applausive accomplishment has gained the recognition of the fashion world and was invited to join the Council of Fashion Designers of America (CFDA) in 2007 as one of the most creative and prestigious fashion designers in America today.



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For Press Enquiries
Please Contact:
Jaclyn Tsang
jaclyntsang@lanecrawford.com
tel: +852 2118 3009
Cher Kwong
cherkwong@lanecrawford.com
tel: +852 2118 3524
Claudia Choi
claudiachoi@lanecrawford.com
tel: +852 2118 3073